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Behavior

See what buyers do on your pages, not just what everyone does.

Click, scroll and attention heatmaps on real page snapshots, session replay with inputs masked by default, funnels, form analysis, surveys and a feedback widget. Every view can be cut to buyers, open pipeline or your best accounts, and an AI friction digest links each finding to the second in the replay where it happens.

The job you would otherwise buy Hotjar for, built into SpoorFox.

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Click heatmap on a page snapshot with ranked elements
Heatmaps on real page snapshots, with the pipeline behind every element.

Cut by revenue

Compare what buyers, open pipeline or Tier A accounts do with everyone else, on the same heatmap.

Private by default

Inputs are masked in replays by default, and recording follows your consent settings.

Drop-in compatible

A Hotjar compatible hj() call, so existing event and identify calls keep working.

Session recordings list with friction signals
Recordings with rage clicks, dead clicks, errors and u-turns flagged.
AI friction digest
The weekly friction digest: what blocks conversion, with the replay second as proof.
Funnel and form analysis
Funnels and field level form drop-off.
Survey list with responses
NPS, CSAT and exit surveys.
Feedback widget responses
Feedback from the on-page widget, with the session attached.

What is included

  • Click, move, scroll, attention, rage and dead click heatmaps
  • Session replay with masked inputs
  • Rage, dead and error clicks, u-turns and form drop-off
  • Funnels and field level form analysis
  • NPS, CSAT and exit surveys, plus a feedback widget
  • AI friction digest linked to replay moments

Included in every plan, together with every other module.

Works with the rest of SpoorFox

Platform overview
Website analyticsTraffic, live events, visitors and tracking links from a first party tracker.Revenue attributionConversions, deals and calls attributed to every channel and campaign.Paid media and conversion syncCampaigns, audits, pacing, creative and conversion sync, with approvals on every change.Social media managementCompose, approve, schedule, answer and listen, with posts attributed to pipeline.

See SpoorFox on your own data.

A 30 minute walkthrough of every module, then a 14 day trial on a private stack of your own.

Book a demoSee pricing