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About SpoorFox

We built the platform we wanted to buy.

Marketing teams and agencies spend too much time moving data between analytics, heatmap, social, attribution and ad tools, and too little acting on it. SpoorFox puts those jobs on one data model, so the answers are a filter away.

Revenue is the metric

Traffic, clicks and likes matter only as far as they lead to pipeline. Every SpoorFox report can be cut by what actually closed.

People approve, software proposes

Automation and AI should do the work of finding what to change. A person decides what reaches an ad account or a social profile.

Your data stays yours

A private stack per customer, hosted in the EU, with export and erasure built in.

The name comes from the Dutch word spoor: a track or trail. SpoorFox follows the trail every buyer leaves, from the first visit and the ads and posts they saw, through the pages they read and the forms they filled in, to the deal they signed.

SpoorFox is built and operated in the Netherlands and sold to businesses across Europe. We work with brands, B2B companies and the agencies that run their marketing.

See SpoorFox on your own data.

A 30 minute walkthrough of every module, then a 14 day trial on a private stack of your own.